Here are the 4 AI partners I use to transform marketing strategies.ChatGPT, Claude, Gemini & Perplexity.

1. Focus on YOUR work

Where do you need to scale impact? Where would saving 5 hours a week change your output?

That's where your AI partner delivers.

2. Pick your primary AI Partner

Claude → Strategist. Long-form. Brand voice. Thought leadership.

ChatGPT → Generalist. Fast. Best for multiple content types.

Gemini → Ecosystem. NotebookLLM (podcast content, research). Nano Banana (visuals, infographics). Future potential.

Perplexity → Researcher. Competitor analysis. Real-time.

Pick ONE. Master it first.

3. Build your ecosystem workflow

Strategy → Claude

Visuals → Nano Banana

Team briefings → NotebookLLM

Research → Perplexity

Variations → ChatGPT

Integrated. Not competing.

4. Practice Upskilling Daily (30 mins)

Invest time working with your AI partner for a minimum of 3 months to fully understand all its functionality and pay for the subscription. 

-Learn how it thinks 

-Set it up for YOUR work

-Train it on your brand

5. Integrate specialists- shift your mindset

Working in Claude but need visuals? Gemini's Nano Banana. Working in ChatGPT but need team briefs? NotebookLLM. Working in Gemini but need strategic long-form? Claude. Need research? Perplexity.

You need to look at AI partners who can help scale your marketing operations but with a Humans Centric Approach. See them as your tech experts that make your human experts even more important. 

Which AI partner are you mastering? How are you building your ecosystem?

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